ONLINE VIDEO MARKETING STRATEGY
From animated explainer videos to corporate overviews, video has become an essential part of an online marketing strategy for any business.
We have worked across a number of different sectors so we know one size doesn’t fit all. Our team will work with you to help bring your idea to life and choose the best route for your campaign. So whether you need video for social media, a promotional video to advertise a new product, or a highlights reel for an awards conference, we can help.
ANIMATED EXPLAINER VIDEO
The Association of Small Businesses required a video to help explain the benefits of their new community to potential members.
Unsure of which route to take, we worked with the board to test out a few ideas from talking head to animation. The team opted for the animated explainer route to help appeal to a mass audience and to capture the energy of the community and its members.
From script creation to music production we involved ASB at every stage of the process. The video is now used on their website home page and we also delivered shorter edits for them to use in social campaigns.
PRODUCT PROMOTION VIDEO
Our client required a video to promote their new App at an upcoming conference.
We created a short, impactful video that highlighted the main features of the App and also showcased the conference using highlights from previous events.
Our client required an opening video for their conference that would also be used as a promotional tool to advertise the conference.
We worked with the client to create a concept that captured the culture and energy of the conference. We integrated talking head features with animated cutaways and footage from the previous years’ conference to reinforce what attendees could expect and get them ready for the day ahead.
Within weeks we were receiving enquiries from around the world. I have no doubt that our new website has attributed to our growth in the past year.
Getting great feedback from clients old and new on our new brand and website, a big pat on the back for you guys!
I get compliments on my website all the time! You guys took my ideas and made them better than I envisioned!
Exactly what we were looking for. Awesome stuff!
Custom graphics and restructured content to increase website conversion by 30%
The ability to sell our courses online helps to position our business at the head of our industry. Delighted with the result.